So today in the office we have been carrying on working hard, developing our press lists and contacting various organisations. Discussion also continued from yesterday with regards to new ideas that we could implement in the pop-up store, opening soon. The once orange walls are slowly being take over by sheets of white a3 and the desks are getting more colourful as mind maps are taped up with blue, red and green gel branches. So we’re moving along nicely.
But just as the office is getting more full it is balanced by things in short supply. As well as the supply of coffee, printer paper also ran out just at the time when we were in the middle of printing a few pages – another thing to add to the ‘to buy’ list. But that’s what’s great about working on Oxford Street – all our needs are met on the doorstep of the office which is great because this allows us to get on with our work to meet yours.
So today the office has been busy as the team have been busy working on their responsibilities to the April store. This currently involves liaising with a variety of organisations and writing a lot of e-mails. So fingertips have been pattering at the keyboards like light rain pretty much all day.
This morning we welcomed the bright sunshine with a team meeting – our first one since the event on Friday. So this was a great opportunity to throw around a few ideas with things that we could add to the mix and improve to make the overall experience better. The Starbucks break in between was a brilliant interval and really boosted our energy to match that of the lovely weather. Look forward to some great caffeine-enriched additions to our next store!
Hope you are all well and enjoyed the weekend. And what a fantastic start to the weekend it was with the launch of our first event on Friday!
Thank you to all our talented visual and performance artists for taking part to showcase their work and for being patient when a few things did go wrong – we did say there would be a bit of trial and error!
It was great to meet you all in person and a lot of you also stayed behind for a while afterwards to talk to us more about what we are doing and to tell us more about yourselves. It was lovely to hear your positive comments about the evening and hopefully now that you have become acquainted with artFix, you understand a bit more about our aims and objectives. More than just that we provide brilliant wine-and-cupcake-filled evenings!
So now that you have experienced a small taster of what we’re offering we hope that you are looking forward to April showers of everything art as our pop-up store opens in little over a month. Not long to go now but there’s still time to hop on to the artFix express.
Make sure that you support us via our social media channels and by following this blog, which will provide you with the latest artFix updates, including information about when we’re opening our doors to welcome artists to join in our April store.
So today is the final day before the event – get excited!! There were a few technical glitches, as can be expected from the first event of any new company, but we are now ready to kick off the ‘artFix Experience’ tomorrow. So drop in at any time between 6 and 8pm to enjoy the launch of a new, creative venture – I’ll be there waiting at the entrance. Can’t wait to meet you all!
Today’s selection of artists come from a range of different backgrounds and are showcasing art from a range of different styles. Our very own Nadia Mowafy, arts producer at artFix London, is also due to showcase her latest work – something that you definitely do not want to miss!
Karen Piddington – Karen’s practice is concerned with magnifying and manipulating the awkward conjunctions and contradictions of 21st century living, often involving people and animals. Similarities are exaggerated and juxtaposed to create a paradoxical scene. She uses ambiguity, absurdity and humour to test boundaries and to question ways in which we relate to other species and to re-present definitions of humanness. Her work is not necessarily about animals – instead she uses them as a prism through which to look a humanness. Employing both a playful and a serious intent, her aim is to sweep the viewer off into the unfamiliar. www.karenpiddington.co.uk
Keith Newlove – Produced during the #Artmonkey72 project this series of sculpture depicts the “birth” of a human limb from a pod like object. This series marks the beginning of body of work examining the trials of life. The sculpture becomes part of a larger installation and the narrative follows the hand through various environments and obstacles. The hand must find its way out to the next stage of life and will go through transformations along the way. www.keithnewlove1.wix.com/keith-newlove
Lilas Bizrah – Lilas is an Interior Architect graduate from the University of Westminster, and currently doing an MSc at UCL. For her, art is the gift she always turns to for comfort – the only place in the world she feels she can freely express myself. Experimenting with diverse media and styles is her passion, and she always strives to be flexible and open to new ideas and types of art.The pieces she has chosen were created over a few years, some pieces embracing a relaxed style while others are much more detailed. She believes every artist seeks an identity through art. Every piece is a glimpse into the mind and heart of the artist.
Marina Ard – Marina’s work revolves around notions of storytelling, memories, heritage and movements. She employs printmaking to translate her thoughts into pieces of art as she has always been captivated by printmaking’s traditions, methodologies and function in contemporary art. Marina uses her prints and paintings to portray the affiliation between movement of time, memory and object; how they fade with time and how we constantly rebuild and append novel segments to each tale narrated to us. As a consequence, with the passage of time our memories tend to enhance, develop new meaning and become more magnetic and mesmerising. Marina Ard have endeavoured to depict these changes since life goes on… Website: www.marinaard.com
Mario Gonzalez Jr – Born 1970 and raised in the city of Chicago. Graffiti Writer “ZORE” Mario Gonzalez Jr. At the age of 17, Mario received a full scholarship to attend the School of the Art Institute of Chicago. He has utilized various art forms and genres to create, destruct and push himself not only in the Graffiti and Fine Art but in life itself. Mario fuses all the elements that he had experienced over the years such as pouring, dripping, drawing and using non-traditional techniques and processes. These new approach culminated into a style of urban abstract graffiti and expressionism that is now highly acclaimed by local and international galleries and museums. www.33contemporary.com / www.zbcenter.org
Nadia Mowafy – Nadia Mowafy is a London based performing artist, costume engineer and a theatre creator. This work explores the idea of the unknown and the fantastical. Costumes are made by Nadia and photographed by Henry William Woide Godfrey and Sarah White. firstname.lastname@example.org
Henry William Woide Godfrey – Henry William Woide Godfrey (photographer): A commercial West London based photographer whom studied at the London School of Photography, now pursuing a career in studio, advertorial & dance photography, working with like minded individuals in his industry. www.woideangle.com
Sarah White – Sarah is a multi-disciplinary artist based in London exploring cross- discipline practice between dance and visual art, she also works as a photographer specialising in dance and performance photography, under Jolt Photography www.sarahadams.org.uk
Petronilla Hohenwarter – Petronilla wanted to use her art to explore the SOMETHING that she could not see; to reflect it, make it visual, quite simply to reveal it. This SOMETHING has many definitions throughout the world: strength, energy, basic trust, love, power, God, and it is at the heart of us all, irrespective of the religion, philosophy, continent and culture in which we feel at home. With this in mind, she wanted to thank all those people who have accompanied, moved, formed, shaped, encouraged and supported her, each in their own individual way. www.petronillahohenwarter.com
Robert Marcus Klump – Robert is a photographer. His photographic style can probably be best described as “experimental”. By that he means on the one hand the use of analogue effect films – like infrared or “Revolog” -, on the other hand the development process – especially “cross-processing” – as well as the use of (colour) filters. In addition he applies photographic techniques which he considers unusual and that he partly invents myself such as “fotocubism” and “organic random photography” (or “images of the subconscious”). http://artspace191.com
So see you guys all tomorrow and remember, SPREAD THE WORD!
Yesterday I told you about some fantastic visual artists who are taking part on Friday so today I am going to tell you about 4 performance artists who will be showcasing a variety of different performances throughout the night. I can guarantee that they will keep you talking long after the event has passed.
Anne-Sophie Cochevelou – A performance/ design artist whose work is both visual and performance (see yesterday’s entry for her complete biography)
Jordan Birch – As a stand-up comedian, Jordan has performed in literally some locations, entertaining crowds of up to 40. At 26 years old, his withered cynicism and misplaced anger make him a refreshing change from enjoying yourself. Imagine Russell Brand having a baby with Stephen Fry. That’s not the kind of comedian Jordan Birch is, but wouldn’t that make a great sitcom? http://www.jordanbirch.com/
Nate Maingard – Nate is into lyrics, sustainability, romance, photography, music, travelling, community, local and organic produce, hugs, writing, poetry, reading, listening, surfing. His songs are about the deeper journeys we all experience as humans trying to make sense of this life we have been given, this minuscule drop in the ocean which still feels so incredibly precious to us. He has been playing guitar, writing songs and appearing on stage since 1998 and has been playing as a professional musician since the beginning of 2011. http://natemaingard.com/
Shanara Ali – Shanara is a storywriter. The idea behind The Story of Alex came to her on a trip to Aberdeen in August ’13. Visiting the old city or town in her opinion was always a welcome relief from real life as everyone who has lived there or still lives there knows about the bubble, the bubble that protects you from the real world where everything is rather scary. Every Alex she has met has been ridiculously good looking but definitely aware of that. Her Alex is the opposite. Having grown up hideously ugly he has no social skills but his heart is perfect. Although God does eventually bless him with good looks, its his years of solitude through no fault of his own that define who he is. She thinks he might just be her favourite…..
So, from today until the event on Friday the team has decided that it would be a great idea to introduce you to the artists we have participating in the ‘artFix Experience.’ I know that I have been excitedly updating you with the daily progress that has been happening in the office. I guess it’s our first event so everyone is rushing around and hyperventilating as a result of trying to make sure that it is the best that it can be. But now I’m going to stop…and give you a small insight into the talented people we have on board. I already provided you with some information about the fantastic artists we have taking part from Debut Contemporary; now I want to tell you about 6 more visual artists whose work is really exceptional:
Adrian Scicluna – In his paintings, Adrian places images from different sources onto the same picture plane to piece together a new form of landscape. He plays with notions of absence and presence, being and place, a kind of vacant reality yet very physical attachment and possibility. The canvases touch upon human desires and needs. www.adrianscicluna.com
Amanda Tomasoa – Amanda has gone through enough in life to know how it feels to be repressed and the euphoria of being set free. Among her professional artist tools, Amanda enjoys using a humble piece of plastic scraper to add that extra dimension of paint to her art pieces. Bold in colours, rough and rugged in shapes, deliberately done to look like life, she embedded stories to them… hidden figures of people living in the city, road signs depicting the speed limit, detours, frustrations, confusion, the respite and the beauty despite what life throws at us. email@example.com
Andrew Lambeth – Andrew lives at the foot of the Yorkshire Wolds, in England and says that there is an atmosphere, and a light you just don’t find anywhere else. He tries to re-create this in his work, as he feels the wolds lends itself wonderfully to his impressionist style of painting. http://www.saatchiart.com/Andrew.Lambeth
Anne-Sophie Cochevelou – Specialises in performance and design art. In a cabaret style, including movements, dance mime and 4 songs from French and English old music halls, she explores the concept of relationship through the angle of queer performance.
Damian Wojcik – Damian specialises in photography and collage. Through his art he invites us into surreal world; a world of beauty but also the dark side of emotions and a society dominated by materialism, consumerism and sexuality. www.damianwojcik.com
Elizabeth Williams – Elizabeth is a representational painter in oils and acrylics on linen, board and canvas. Her work includes seascapes, landscapes and Still Life in a wide spectrum of colours. Elizabeth paints in wide range of genres (not to be stereotyped) and has sold her work on commissions, to private collectors and to individual clients. www.elizabeth-williams.net
I hope this has whet your appetite for everything art – especially our event! Add a cup of coffee and cupcake or two to the evening and you can imagine why interest has been so great. So make space in your diary and enjoy a Friday evening well-spent on 28th February.
Look forward to reading about more artists tomorrow and meanwhile, if you have a spare minute, have a read of what 3D Artist Magazine had to say about us via Facebook.
So this morning, Monica and Zafeirenia were rehearsing in preparation for pitching at the Lion’s Den Competition at King’s College on Monday. We’re really excited about this competition; in fact the team are looking forward to taking part so much that we have decided to dress the part as well. Ioanna spent her lunch break buying white t-shirts for the whole gang and will print them with our artFix logo for the event – go team artFix!
Meanwhile, in the office, there have been intermittent ‘woops’ of excitement as artists have been confirming their participation in the ‘artFix Experience.’ In fact it’s been all GO GO GO – answering calls, writing e-mails, having more discussions about event technicalities and dealing with the sometimes temperamental Internet connection. And you know what – there wasn’t even one cup of coffee in the office to give us a kick start :O. There were chocolates bought by George and Zafeirenia from their trip to Brussels (I told you we’d be celebrating right?) but an office working happily without coffee definitely defies some kind of law. I guess the reason it works for us is just because we really have a vision to see this project succeed and with our first event literally around the corner, it is an exciting, busy and crucial time to make sure everything is planned perfectly. For this only genuine determination and dedication will do.
So today the team were in for a long discussion to discuss the finer details of the ‘artFix Experience.’ It was a great opportunity to re-group and ask and answer any questions that we had. So now we’re up-to-date to each other’s activities I can definitely say that you are in for a treat when you arrive at the event on the 27th and 28th February.
And we encourage everyone to attend! Art –lovers, friends of art-lovers, those new to art and those who are just curious to know what all the fuss is about…do come. You can find out more about the event at www.artfixlondon.com
Watch this space!
Meanwhile, if you are an artist and are thinking, ‘Ah man, I completely missed out on being part of something amazing,’ do not worry because we have extended the deadline to Thursday 20th February. That’s in two days’ time and that really will be your absolute last opportunity to get involved so make sure you do!
So today we kicked things off with a mini team discussion to reign in and discuss some of the ideas which were bouncing around the office regarding our first event coming up at the end of February. We’re saving the larger part of this for tomorrow when Nadia and Zafeirenia are also here.
Coming into the office today I noticed new additions to the space – some more posters, a colourful explosion of thoughts artfully scattered across several white a3 sheets and a whiteboard. There’s just something about a whiteboard that when you see one you instantly want to grab a pen and start doodling away.
Perhaps what really lifted the atmosphere of the office though were the certificates newly won from the TiE International Business Plan Competition in Brussels…
…back to the work.
So today Joseph followed up on a long list of e-mails sent in by artists and arts societies in the vicinity. I also similarly followed up on e-mails from magazine and newspaper editors interested in the venture. It’s a great feeling to capture the interest of people on the telephone; hearing a couple of ‘oohs’ on the telephone definitely gives us a good feeling and always increases our confidence in the project.
George was also engaged in a couple of calls posing the possibility of launching an artFix store abroad – very exciting. It looks like it’s not only London that is embracing the concept but also the world that is looking forward to making art more accessible and affordable for the people.
Happy Valentine’s Day to everyone who may be celebrating out there ❤
In the office we were also celebrating our love – for the arts as we heard news from Brussels that WE DID IT! Third prize at the European Final of TiE’s International Business Plan Competition 2013-14! George and Zafeirenia went to make the pitch on behalf of the team and, as you can already see from the picture below, the judging panel were fierce.
However, travelling all that way clearly paid off – there will be celebrations back in the office on Monday!
In the office today, the rest of the team continued discussion of the ‘artFix Event’ taking place at the end of February and contacting artists and organisations on our shiny new telephone. So the office was nice and alive with ringing phones and voices – look forward to speaking to updating you all on Monday and enjoy the weekend!
P.S: Make sure you get your applications for ‘Calling All Artists’ in this weekend if you have not done so already! I would hate for all you talented people to miss out!